Advertising: Ad Agencies Fashion Their Own Horn, and Toot It
Tuesday, December 30th, 2008A blog about Michelle Obama’s clothes shows how agencies are moving from promoting to creating brands.
Archive for the ‘New York Times’ Category
A blog about Michelle Obama’s clothes shows how agencies are moving from promoting to creating brands.
Parent Company, a Retailer, Files for Bankruptcy
Tuesday, December 30th, 2008The Parent Company, an Internet retailer of children’s products, apparently became the first well-known retailer to file for Chapter 11 protection after Christmas.
The Evidence Gap: Health Care That Puts a Computer on the Team
Tuesday, December 30th, 2008There is broad agreement that moving patient records into the computer age is essential to improving care and curbing costs.
Itineraries: Internet Use Grows at Meetings, as Do Challenges
Tuesday, December 30th, 2008Hotels, conference centers and event organizers struggle to provide enough Net access for corporate clients.
Japan Turns to Technology to Lift Fishing Industry
Monday, December 29th, 2008A hybrid boat engine is one part of a multimillion-dollar government-led effort to address rising energy costs.
Advertising: Broadway’s Marketing Turns Interactive
Monday, December 29th, 2008To fill more seats, theater producers are stepping up their online presence in an effort to spread word of mouth among Internet users.
Royal Philips Sheds Old Businesses for New Directions
Monday, December 29th, 2008The Dutch industrial giant is moving away from home electronics and toward the next generation of light bulbs and hospital scanning and monitoring equipment.
The Web: Some Doctors’ Orders Deserve to Be Ignored
Monday, December 29th, 2008Contemplating a new year’s resolution to improve your health? Two recently hatched Web comedy series provide cautionary tales.
Bargain Hunting for Books, and Feeling Sheepish About It
Monday, December 29th, 2008Book publishers and booksellers are faltering. But don’t blame the recession — it’s all the fault of the Internet used books market.
If It Involves Jews, Chabad’s Tiny but Far-Flung News Organization Is on It
Monday, December 29th, 2008Written and produced from a small home office in Israel by a husband-and-wife team, Chabad.org News focuses on stories of interest to the Lubavitch community around the globe.
Staten Island School Chorus Finds Fame on YouTube
Monday, December 29th, 2008Gregg Breinberg helped make his chorus at Public School 22 in Graniteville popular on YouTube, and their predecessors once serenaded the singer and songwriter Tori Amos with two of her songs.
Online Piracy Menaces Pro Sports
Sunday, December 28th, 2008After years of focusing on the pirating of highlight clips and photos on the Web, the major sports leagues are finding that pirated feeds of live games are now common.
With a Digital Stereo, Cisco Systems Is Starting a Push Into Home Electronics
Sunday, December 28th, 2008The dominant provider of the digital pipes that run the Internet is making a big play in digital entertainment.
A Page From an Old Playbook
Sunday, December 28th, 2008Hewlett-Packard has a tiny presence in the data warehousing business dominated by Teradata, I.B.M., Oracle and Microsoft, but is hoping to change the equation.
Music: Hard Day’s Night for Beatles Reissues
Sunday, December 28th, 2008To collectors, the inability of Apple and EMI to get new versions of the Fab Four’s music onto the market is a symbol of how pathetic the record business has become.